Syntasa.

Syntasa helps brands exploit their first-party behavioral data from websites, apps, and devices to create better analytics, make better decisions, and take better actions. We were asked by Syntasa to create something show stopping for their Adobe Summit Booth that will get people to stop, take pictures and differentiate them from the larger booth costing hundreds of thousands of dollars from larger competitors. Since Syntasa is about IA and machine learning of data so we created a server wall that worked like the board game Operation. When people used the handle to get the blocks of data from the server if they touched the side walls the lights would flash and a siren would sound. Was a huge hit with the attendees but not with the surrounding brands who had to deal with the sound and lines. We also build shipping custom containers for the server and logo shelving to be shipped to the next conference.

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