Phil Niekro, Knuckleball, Word Of Mouth Marketing, The Only Creative Process That Matters, Wombat, Laugh/Think/Cry, Marketing saul colt Phil Niekro, Knuckleball, Word Of Mouth Marketing, The Only Creative Process That Matters, Wombat, Laugh/Think/Cry, Marketing saul colt

The Lost Art Of Word Of Mouth Marketing: The Greatest Pitch No One Is Throwing

Imagine this: you’re at a baseball game. The pitcher on the mound is known for one thing, his knuckleball. It’s unpredictable, almost impossible to hit, and when executed correctly, it’s a game-changer. But despite its potential to dominate, very few pitchers actually use it. Why? It’s difficult to master, it requires finesse and practice, and it’s just… not trendy.

Word of Mouth Marketing (WOM) is the knuckleball of the marketing world.

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